Wednesday, March 16, 2016

Social proof: Amateurs vs. Experts

I unfortunately haven't gotten any useful feedback from my posts on social media with this video. I think this largely stems from the fact that I never post anything on my Facebook, and when I do I never get very many likes so I don't think that anybody really saw it.

Although my social media efforts ended without any gains, I talked to a few people about this idea and got some useful critiques. I discovered that with few exceptions (Such as TED talks) the experts who do great things rarely come out publicly on Social Media and present their discoveries in terms the lay-man can understand, and are thus misunderstood or completely ignored. What often happens is that the expert talks with someone else, and that person filters their content (dumbs it down) to where it's consumable by the mass media. This leads to a disconnect between the experts and the consumers of information.

1 comment:

  1. Your second paragraph suggests a possible shift from the experts-vs-amateurs theme to one of a communication problem. How can experts maintain their expertise while still making their knowledge understandable and available? Those are serious problems with expertise systems right now. Exclusivity.